Internet Marketing Blog

Rutland, Leicester, Leicestershire, Lincolnshire


My web developer told me not to stress about target audiences – design is everything

Target audiences – what are they and why do they matter? There is a type of web designer/developer who will start a conversation with a potential client by showing them a polished web design.  They will then sell their services based upon that design.  The beguile the potential client…

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Published Date:11th April 2017
Category: Online Marketing, Web Design



Why does my website not get visitors?

I am often asked “Why does my website not get visitors?”  The reasons will be varied, but there are some basics that many folk get wrong.

The process of setting up your web page and getting ranked in Google or using Google Adwords is often done poorly by most website…

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Published Date:8th February 2017
Category: Search Engine Ranking, Web Design



How key Google changes will affect my website?

Keeping up with key Google changes to its search engine is a non-stop job.  It is also not possible to be 100% certain of all of Google’s changes and intentions because they are so secretive and protective about the contents of their search algorithm.  Now keeping up can be…

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Published Date:20th January 2017
Category: Search Engine Ranking, Search Engines



5 reasons marketers should pay attention to Google’s Pixel Phones

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Published Date:6th December 2016
Category: Online Marketing



Why a modern business should be using online marketing?

Not long ago Online Marketing was unknown, if you wished to advertise your company, you bought an ad in a telephone book, newspaper etc. But these days, each company requires its own…

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Published Date:4th November 2016
Category: Online Marketing



Online Marketing for Small Business

As your company grows, Online Marketing for Small Business becomes a necessity for most businesses. You can pay monthly for advertising, additionally your site will profit from additional characteristics and analytics. It can be tremendously effectual in placing your business before eager buyers. In the modern market, a business…

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Published Date:12th October 2016
Category: Online Marketing



Agile SEO™ is Changing and you need to change as well


Small, medium and large businesses have seen much change over the past 5 to 6 years as they struggle with online traffic generation.  They know that they need to utilise that magic acronym SEO, but most struggle…

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Published Date:16th May 2016
Category: Search Engine Ranking, Search Engines



Different Ways to Market Your Small Business Online

Gordon Diffey – The Internet Marketeer

For small businesses marketing is their sales lifeline, but they cannot afford huge marketing budgets like large companies.  Also, the world is moving online so you need…

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Published Date:27th April 2016
Category: Blogging, Search Engine Ranking



The worst website design advice I’ve heard

It is an interesting fact that over 50% of the people who approach me have been given website design advice that is either outdated or just plain wrong. As more and more people use…

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Published Date:10th April 2016
Category: Search Engine Ranking, Web Design



How To Use QR Codes To Promote Your Business

What Is A QR Code?

QR code stands for quick response code -– it is a 2 dimensional bar code that can be scanned by a smart phone camera and can store a lot of information. It has…

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Published Date:15th June 2015
Category: Search Engine Ranking, Social Media


Our Testimonials


I chose Gordon to build my cruise website because of the feedback I had received from other satisfied site owners, and also because I liked the look and functionality of other websites he had built. He was very good at teasing out of me exactly what I wanted the website to offer, and he came up with a proposed layout for me. He then listened to my suggestions and either made the amendments I was asking for, or explained clearly why they couldn’t or indeed shouldn’t be done. I would have no hesitation in recommending Gordon.


— Ian Warren —

GoCruise with Ian